Alex Dziewulska

Are you struggling to convince the business about testing? Or is it your team that doesn't believe in testing in an agile environment? You write reports for the sake of writing, yet you'd like your research to have a real impact on the product design? Join me to learn how to conduct usability testing in agile projects, where a mix of quantitative and qualitative methods can impact research effectiveness, reliability, and replicability of results. I'll talk about metrics, RITE testing, and quantitative methods in usability testing.

Research has settled in for good in the world of design. Their role and influence is constantly growing, and researchers and researchers are more and more often invited to the processes of shaping business goals and priorities. At the panel, we will talk about new challenges faced by researchers and look for good practices that may facilitate our next research process.